Here are 9 useful tips (written by someone else) on how and why sending handwritten cards will help you connect with others:
1/ When we’re busy, and we all are - it’s easy to send a generic typed note on company letterhead or an email that has been pre-drafted. But how effective is it really? Millions of this type of communication is going around the world daily, achieving little in the way of impact. When you send a handwritten greeting card, you will be remembered.
2/ It’s important in business to stand out, make an impact and create a connection. Just think, when a client or prospect looks at their mail, the first thing they will do is sort between bills, letters, and junk mail. If they receive a brightly coloured envelope that has been hand written from YOU, it will either be opened first in excitement and anticipation or last, to be savoured, and enjoyed. You will be remembered.
3/ Even if you don't get what you were hoping for, send a thank you card anyway. Saying thank you is the best opportunity to send a had-written card.
5/ Carry blank greeting cards and stamps in your diary or briefcase. After leaving a client’s office, take a moment to write a short “thank you for your time” card and drop it in the mail on the way back to your office.
6/ Business is often done with people who take the time to acknowledge them. When you read the newspaper, or articles in email newsletters, send a card to congratulate people on their successes, whether you know them or not.
7/ Develop the habit of allocating a set time each week (or every day) to write your cards. These would include following up from networking functions attended, birthday cards, thank you cards etc. Ask any person who is number 1 in their profession, and they will tell you how important it is to create this habit.
8/ When writing cards, make them personal, it’s the little things that count. Include reference to a planned holiday, or something you discussed. And don’t worry about your hand writing, people will appreciate the effort you have gone to.
9/ “Thank you” are two very powerful words that are always appreciated. Remember the people within your network who have given you information, advice, assistance or some precious time. Sending them a card to say thank you, will certainly put a smile on their face and feel appreciated.
10/ Keep in touch with all your clients and friends, even if they don’t need you right now. Make sure they remember you! You never know when they will need you, who they know and when they will recommend you.
Posted by Ken Tudhope at 6:42 PM
Labels: Business Relationship Building, Networking for Finance and Accounting, Networking in Orange County
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